Captum.ai is an AI-driven review and feedback intelligence platform that helps businesses collect, analyze, and summarize customer feedback from multiple sources. By using advanced natural language processing (NLP) and sentiment analysis, Captum.ai turns unstructured reviews into actionable insights, allowing teams to identify trends, product issues, customer needs, and improvement areas.
Built for product managers, marketing teams, support teams, and e-commerce brands, Captum.ai aggregates feedback from app stores, websites, support tickets, social media, and other platforms, helping you track real-time sentiment and better understand your customers—without manually combing through thousands of reviews.
Features
Multi-Platform Review Aggregation
- Collects reviews and feedback from Google Play, App Store, Trustpilot, G2, Amazon, and more
- Syncs with support channels and feedback forms
- Unified dashboard for cross-platform analysis
AI-Powered Sentiment and Emotion Analysis
- Analyzes sentiment (positive, neutral, negative) for every review
- Detects underlying emotions like frustration, satisfaction, confusion, or delight
- Tracks sentiment trends over time for each product, feature, or campaign
Auto-Summarized Customer Insights
- Groups feedback into key themes and issues using topic modeling
- Automatically generates executive summaries
- Saves time by highlighting what matters most
Product Feedback Classification
- Categorizes comments into product bugs, feature requests, UX/UI issues, performance, etc.
- Filters feedback by feature, version, geography, or customer type
- Allows custom tags for internal categorization
Alerts and Change Detection
- Sends real-time alerts for spikes in negative feedback
- Detects new emerging issues or trending user requests
- Helps teams react faster to customer problems
Team Collaboration and Workflow Tools
- Share insights with product, marketing, and support teams
- Add comments, assign tasks, or export insights to other tools (Notion, Slack, Jira)
- Create reports and dashboards for stakeholders
Data Privacy and Security
- GDPR-compliant handling of user data
- Enterprise-grade data encryption and secure cloud infrastructure
- Role-based access controls for team and organization-level management
How It Works
- Connect Platforms – Link review sources like App Store, Google Play, G2, etc.
- AI Analyzes Feedback – NLP engine processes reviews and identifies patterns
- View Insights and Trends – Use dashboards to explore themes, sentiment, and summaries
- Act on Customer Needs – Share insights with teams to guide product and marketing strategy
Use Cases
For Product Managers
- Understand which features users love or struggle with
- Prioritize bug fixes or roadmap features based on actual customer voice
- Monitor sentiment after product launches or updates
For Marketing Teams
- Extract testimonials, social proof, and user quotes
- Discover product differentiators from organic feedback
- Measure brand perception over time
For Customer Support
- Identify recurring support issues from reviews and tickets
- React faster to negative trends and reduce churn
- Improve knowledge base or chatbot responses using real feedback
For Founders and Executives
- Get concise summaries of customer sentiment without reading all reviews
- Monitor reputation across marketplaces and platforms
- Align teams around user-driven decision-making
Pricing Plans
Captum.ai offers flexible pricing depending on integration needs and feedback volume:
- Free Plan – Basic dashboard, limited review sources, sentiment analysis
- Pro Plan – Includes multi-source integration, AI summaries, team collaboration
- Enterprise Plan – Custom volume, API access, SLAs, and dedicated support
For full pricing details and demos, visit the official Captum.ai website.
Strengths
- Aggregates and summarizes reviews from multiple platforms
- Real-time sentiment and emotion analysis
- Actionable insights categorized by product features
- Easy collaboration with team tools and exports
- No-code setup with secure cloud access
Drawbacks
- Free version may limit number of review sources
- Sentiment analysis accuracy can vary depending on context or language
- May require setup for custom tagging and categorization
Comparison with Other Tools
Compared to tools like Appbot, Thematic, and MonkeyLearn, Captum.ai stands out with its auto-summarization, emotion detection, and cross-platform aggregation—all in a clean, actionable dashboard. It’s more focused on fast insights for product and support teams, rather than deep manual tagging or advanced BI setups.
Customer Reviews and Testimonials
Users praise Captum.ai for saving hours of manual review work, enabling faster product decisions, and improving customer understanding. Product teams love the summarization and topic grouping, while marketers value the ability to track sentiment over time.
Conclusion
Captum.ai is a powerful, AI-driven customer feedback intelligence platform that helps you understand, summarize, and act on user reviews from multiple sources. Ideal for product-led and customer-centric teams, Captum turns noise into clarity—so you can build better products and experiences.
Get started today at the official website.
