Regi AI is a conversational commerce platform designed specifically for salons, spas, and other appointment-based local businesses. It enables business owners to automate client engagement using AI-powered conversations across text, chat, and voice. Unlike traditional booking tools or CRM platforms, Regi AI focuses on driving actual revenue by rebooking existing clients, generating leads, and managing customer interactions — all through natural, intelligent conversations.
The platform acts as a 24/7 virtual assistant that doesn’t just schedule appointments but also handles lead follow-ups, customer re-engagement, upselling, and personalized messaging campaigns. Regi AI empowers local businesses to offer the kind of digital experience customers expect while saving time and improving retention.
Features
AI-Powered Rebooking Campaigns: Regi AI automatically reaches out to past clients who haven’t rebooked and engages them in conversation to bring them back. These rebooking flows are fully automated and proven to increase retention.
Lead Capture and Follow-Up: The system captures leads from the business website or social media pages and follows up with them using conversational flows until they convert.
Two-Way Texting: Businesses can manage client communication via SMS, using AI to reply automatically or letting staff jump in when needed.
Live Chat for Websites: Regi AI includes a live chat widget that turns website visitors into leads, handled initially by AI before routing to humans if necessary.
AI Voice Assistant (Beta): Businesses can enable Regi AI to answer phone calls, provide information, and even book appointments — all using natural-sounding AI voice.
Client CRM and Notes: Regi AI stores client information, conversation history, and notes so businesses can personalize communication and understand client behavior.
Integrations with Booking Systems: Regi AI connects with popular booking platforms like GlossGenius, Mangomint, Square, and more to sync appointments seamlessly.
Automated Promotions: Businesses can create promotional campaigns that the AI delivers via personalized messages, helping increase sales and fill empty time slots.
How It Works
Regi AI is built around a core conversational engine that simulates real human conversations via text, chat, or phone. Once a business signs up, they connect Regi AI to their website, booking software, and social media pages. Regi then begins capturing leads, managing existing customer conversations, and running automated rebooking campaigns.
When a client visits the business website or sends a message through social media, Regi’s AI engages immediately — answering questions, sharing service details, and guiding the client to book an appointment. If a client hasn’t returned in a while, Regi sends a personalized message offering to help them rebook, increasing retention automatically.
The AI also works as a smart assistant on the business’s phone line, helping answer FAQs, check availability, or take messages. Staff can oversee all interactions through the Regi dashboard and step in manually when needed.
Overall, the tool simplifies client communication while actively generating bookings and revenue.
Use Cases
Salons and Hair Stylists: Regi AI helps stylists rebook returning clients, manage inquiries, and automate promotions to fill schedule gaps.
Medical Spas and Aesthetic Clinics: Clinics can use Regi AI to automate lead capture, handle post-treatment follow-ups, and improve rebooking for high-value services.
Massage and Wellness Centers: Regi keeps the calendar full by following up with clients who haven’t returned and reminding them of recurring wellness routines.
Independent Practitioners: Solo estheticians or therapists can use Regi AI as their digital assistant to manage bookings, answer questions, and run marketing without hiring staff.
Multi-Location Chains: Larger businesses can deploy Regi across locations to maintain consistency in customer communication and scale client retention campaigns.
Pricing
Regi AI offers straightforward pricing tailored to business size and features needed. The plans are listed on the official website as follows:
Starter Plan: Designed for solo providers and small teams. This includes rebooking campaigns, lead capture, SMS automation, and integrations with major booking platforms.
Growth Plan: Built for growing businesses. Includes all Starter features plus AI voice assistant (beta), promotional campaigns, and priority support.
Custom Plan: Tailored for franchises, multi-location businesses, or those with unique needs. It includes volume-based pricing and additional services like onboarding support and account management.
Regi AI does not publicly list pricing amounts on the site. Interested businesses are encouraged to book a demo or request pricing based on their team size and requirements. This ensures each customer receives a plan that suits their needs without overpaying for unused features.
Strengths
Built for Local Businesses: Regi AI is purpose-built for appointment-based businesses, making it more relevant than generic AI chatbot platforms.
Hands-Free Rebooking: The platform’s flagship feature is its automated rebooking engine, which directly boosts client retention and revenue without additional effort from staff.
Omnichannel Conversations: Regi can engage with clients via SMS, chat, and voice, ensuring no lead or customer inquiry is missed.
Human-Like AI: The conversations generated by Regi are designed to sound natural and engaging, improving customer satisfaction and response rates.
Seamless Integrations: Regi integrates with booking tools that businesses already use, avoiding double-booking or manual entry errors.
Saves Time for Staff: By automating routine conversations and follow-ups, Regi reduces the communication burden on staff and frees them to focus on in-person service.
Drawbacks
No Self-Service Pricing: Businesses must contact Regi AI to get a custom quote, which may be inconvenient for small businesses seeking transparency.
Voice Assistant Still in Beta: While promising, the AI voice assistant is not yet a fully released feature and may have limited capabilities at this stage.
Requires Integration Setup: New users must connect Regi to their existing booking and communication tools, which may require support during onboarding.
Focused on Specific Industries: Regi AI is designed primarily for spas, salons, and service-based businesses. It may not be suitable for general eCommerce or SaaS companies.
Limited Reporting Options: Based on available information, the platform may lack advanced analytics dashboards compared to enterprise CRMs.
Comparison with Other Tools
Regi AI differs significantly from general AI chatbot platforms like ManyChat, Tidio, or Drift. Those tools serve a wide range of industries, while Regi AI specializes in salons, spas, and appointment-based businesses.
Compared to Boulevard or Mindbody, which focus more on appointment scheduling and business management, Regi AI acts as a conversational layer focused on re-engagement, retention, and conversational marketing. This makes it a stronger solution for client communication and revenue generation, rather than operational management.
It also offers a more personalized and natural interaction experience than platforms like GlossGenius, which may not have integrated AI-driven client messaging capabilities.
In short, Regi AI complements traditional booking software rather than replacing it and fills a critical gap in client communication and retention.
Customer Reviews and Testimonials
Regi AI showcases several case studies and testimonials on its website. Business owners consistently report increased rebooking rates, more efficient client communication, and time saved by using the platform.
For example, a salon owner noted that Regi helped fill empty appointments that would have otherwise gone unused. Another spa manager shared how Regi’s automated follow-ups led to an immediate increase in returning clients, boosting monthly revenue.
Users appreciate the human-like tone of Regi’s conversations and how quickly clients respond to its messages. They also mention how helpful the Regi support team is in setting up integrations and customizing campaigns.
Although formal reviews are limited on third-party platforms like G2 or Capterra at this stage, the early feedback from users in the beauty and wellness industry is largely positive and aligned with the product’s claims.
Conclusion
Regi AI is a highly focused, AI-powered platform designed to solve a very specific and common problem: client retention and communication in appointment-based businesses. With its rebooking automation, lead engagement, and omnichannel communication tools, it gives salons, spas, and wellness providers a competitive edge in a crowded market.
Its human-like AI, seamless integrations, and measurable impact on revenue make it a strong solution for businesses that rely on consistent bookings and repeat clients. While the lack of public pricing and the voice assistant’s beta status may be considerations, the overall value Regi AI offers is clear for its target audience.
