Postfity is a social media scheduling and content management tool designed to help individuals, teams, and businesses plan and publish content across major social platforms. It simplifies the process of managing multiple social media accounts with features like post scheduling, automatic reposting, link shortening, and content calendar planning.
The platform supports popular social networks such as Facebook, LinkedIn, X (formerly Twitter), Instagram, and Vkontakte (VK). Postfity aims to reduce time spent on manual publishing by offering automation tools, built-in image editing, and collaboration features for teams.
It is especially suitable for marketing professionals, small businesses, and digital agencies seeking a cost-effective and straightforward way to organize social media content.
Features:
Multi-Platform Scheduling: Schedule posts for Facebook, Instagram, LinkedIn, X (Twitter), and Vkontakte.
Post Calendar: Visual calendar to track and organize scheduled posts across all accounts.
Team Collaboration: Assign roles and manage posting rights among team members.
Post Ideas Library: Access curated content inspiration to keep your pages active.
Drafts & Post Queue: Save unfinished content as drafts and queue posts for later.
Built-In Image Editor: Create and edit visuals within the Postfity dashboard.
Link Shortener: Shorten URLs for better analytics and cleaner captions.
Auto Reposting: Reuse and recycle evergreen content to maximize reach.
Content Templates: Create reusable templates to speed up your content workflow.
Browser Extension: Share content and schedule posts directly from your browser.
How It Works:
Account Setup: Sign up and connect your social media accounts to the Postfity dashboard.
Create Content: Use the built-in editor or post ideas library to write posts and attach images or videos.
Schedule or Queue: Choose to publish immediately, schedule for later, or place posts in the queue.
Collaborate: Invite team members, assign access levels, and review drafts before publishing.
Track Activity: Monitor scheduled posts via the calendar and use insights for optimization.
The process is streamlined to help users save time and stay organized with minimal manual effort.
Use Cases:
Marketing Agencies: Manage multiple client accounts and campaigns from one platform.
Small Businesses: Maintain an active online presence with minimal staff.
Content Creators: Schedule consistent posts across platforms to build an audience.
Corporate Teams: Collaborate efficiently on brand messaging and content strategy.
Social Media Managers: Automate repetitive tasks and improve workflow with templates and queues.
Pricing:
As of July 2025, Postfity offers three main pricing plans (source: Postfity Pricing):
Mini Plan: $14.99/month
15 social accounts
1 user
100 pending posts
Basic analytics and features
Pro Plan: $44.99/month
30 social accounts
5 users
1,000 pending posts
Full analytics, post ideas, link shortener, and more advanced tools
Agency Plan: $119.99/month
200 social accounts
20 users
10,000 pending posts
Includes all features, best suited for large teams and agencies
All plans come with a 7-day free trial. Monthly and annual billing options are available, with discounts for annual payments.
Strengths:
User-friendly interface, ideal for non-technical users
Competitive pricing compared to similar tools
Fast post scheduling and intuitive calendar view
Link shortener and image editing built-in
Solid team management and content approval features
Helpful post ideas section for inspiration
Drawbacks:
No support for TikTok, Pinterest, or YouTube
Analytics are basic compared to higher-end platforms
Lacks AI-assisted content creation tools
No integration with third-party design platforms like Canva
Fewer automation and CRM features than tools like SocialBee or Hootsuite
Comparison with Other Tools:
Postfity vs Publer:
Publer offers AI-assisted content generation, more integrations, and support for TikTok and YouTube. Postfity is simpler but less feature-rich. Publer also includes media libraries and better analytics.
Postfity vs Buffer:
Buffer offers stronger analytics and app integrations. Postfity, on the other hand, is more affordable and includes team collaboration in its mid-tier plan.
Postfity vs Hootsuite:
Hootsuite supports more platforms and in-depth reporting but comes at a much higher cost. Postfity is a more budget-friendly alternative for smaller teams or freelancers.
Postfity vs Later:
Later is more visual and ideal for Instagram-first strategies. Postfity is better for cross-platform scheduling and offers a more straightforward interface for text-focused content.
Customer Reviews and Testimonials:
Postfity receives mostly positive feedback on platforms like Product Hunt, G2, and Capterra. Users appreciate its simplicity, affordability, and effective scheduling features.
“Postfity has made social media planning easier for our small team. The calendar view is very useful.”
“I love how quickly I can schedule content across all platforms without switching tabs or tools.”
“It lacks some advanced features, but it’s perfect for straightforward, efficient scheduling.”
Average user ratings across review sites are around 4.3 to 4.5 out of 5 stars as of mid-2025, indicating high user satisfaction for small and mid-size users.
Conclusion:
Postfity is a well-rounded social media scheduling tool aimed at teams, freelancers, and growing businesses that need a cost-effective way to manage their social media presence. With its intuitive design, core automation features, and team collaboration tools, it helps simplify the content planning process across platforms like Facebook, LinkedIn, and Instagram.
Although it lacks some advanced AI or analytics capabilities found in more expensive tools, Postfity delivers strong value for its price and is ideal for those seeking a reliable, no-frills solution for daily social media management. For teams that don’t need all the bells and whistles, Postfity remains a smart and budget-friendly choice.
