Facetune is a popular AI-powered photo and video editing app designed to help users enhance selfies, portraits, and short videos effortlessly. Developed by Lightricks, Facetune has become one of the most downloaded and recognizable apps in the visual editing category, especially for mobile-first creators.
Combining professional-grade editing tools with real-time AI enhancements, Facetune lets users smooth skin, whiten teeth, reshape features, retouch blemishes, and apply creative filters—all in just a few taps. The app is widely used by influencers, social media users, content creators, and anyone who wants to present their best self online.
With an intuitive interface and a powerful AI engine, Facetune transforms mobile editing into a simple and fun experience without the need for technical design skills.
Features
AI Photo Editing
Facetune includes a robust set of tools for enhancing selfies and portraits, such as skin smoothing, lighting correction, contouring, and blemish removal, powered by AI for natural-looking results.
Video Retouching
The app offers real-time video editing tools that let users apply facial enhancements and filters while recording or uploading short videos, ideal for TikTok, Instagram, or YouTube Shorts.
Makeup and Hair Tools
Users can apply virtual makeup, change hair color, and use filters that simulate cosmetic changes. These tools work in real time and are adjustable for subtle or bold effects.
Teeth Whitening and Eye Brightening
Facetune allows users to brighten their smiles and make their eyes stand out, enhancing facial features without over-editing.
Filters and Effects
A wide library of filters, overlays, and backgrounds helps users stylize their photos. These include cinematic looks, vintage tones, and AI-generated backgrounds.
Face Reshaping
With sliders and AI-assisted adjustments, users can reshape facial features like jawlines, noses, and smiles, with real-time previews to avoid unrealistic results.
AI Auto Retouch
One-tap AI retouch options allow users to enhance photos instantly. This is especially useful for batch editing or quick touch-ups before posting.
Background Replacement
Users can remove or replace backgrounds using AI segmentation. This feature is popular for creating professional-looking photos or adding creative visual elements.
Editing History and Undo
Facetune provides a full edit history and allows users to undo changes at any time, offering control and flexibility during the creative process.
Social Sharing Integration
The app is optimized for seamless sharing to platforms like Instagram, Snapchat, TikTok, and WhatsApp, with export options for various aspect ratios and resolutions.
How It Works
Facetune is available on both iOS and Android devices. After downloading the app, users can start editing by uploading a selfie, portrait, or video, or by taking a new one directly in the app.
Once the media is loaded, users can apply enhancements using sliders and preset tools. Edits happen in real time, with AI-powered suggestions to optimize the results. For videos, users can preview changes live as they record or upload clips.
Each edit is non-destructive, meaning users can revert or adjust previous steps at any time. When satisfied, users export the content in their preferred format and resolution, ready for publishing or sharing.
Use Cases
Social Media Content
Influencers and creators use Facetune to refine selfies, reels, and stories to maintain a polished online presence across Instagram, TikTok, and YouTube.
Professional Profile Pictures
Business professionals and job seekers use the app to enhance profile pictures for LinkedIn and other platforms, ensuring a clean, confident appearance.
Everyday Selfie Enhancement
Casual users use Facetune to clean up selfies, remove blemishes, and add filters before sharing photos with friends or posting online.
Event Photos and Group Shots
Facetune is useful for retouching group photos and portraits from events, ensuring everyone looks their best without the need for desktop editing software.
Short-Form Video Creators
TikTokers and vloggers use the app’s live video filters and retouch tools to improve lighting, smooth skin, and enhance features before publishing content.
Pricing
Facetune offers a freemium model with basic tools available for free and premium features available through subscription plans.
Free Version
Includes access to limited editing tools, filters, and one-tap enhancements. Suitable for basic retouching and casual use.
Facetune Premium
Monthly Plan – $5.99/month
Annual Plan – $35.99/year
One-Time Purchase – $79.99 (lifetime access)
The premium version unlocks all advanced editing tools, video enhancements, new filter releases, and full access to the background and makeup toolsets. Subscriptions auto-renew and can be canceled anytime through the app store.
Strengths
User-Friendly Interface
Facetune is known for its clean, intuitive design that makes advanced editing accessible to users of all skill levels.
High-Quality Output
The app’s AI tools produce realistic edits, avoiding the overly smoothed or distorted results often associated with basic photo apps.
Real-Time Video Editing
Few apps offer video face editing in real time. Facetune’s ability to enhance videos on the fly is a major differentiator for creators.
Wide Range of Tools
From cosmetic filters to background changes and advanced reshaping, Facetune offers a comprehensive toolkit for photo and video editing.
Cross-Platform Compatibility
Available on iOS and Android, the app is regularly updated with new features and effects tailored to emerging content trends.
Drawbacks
Premium Limitations
Many of the most popular tools are locked behind a paywall. The free version is limited and may not meet the needs of advanced users.
Overuse Risk
Users may unintentionally over-edit photos, resulting in unnatural appearances if they are not careful with sliders and filters.
Limited Desktop Functionality
Facetune is primarily a mobile app. There is no full-featured desktop version for professional or large-screen editing workflows.
No Batch Editing
Unlike some advanced photo editors, Facetune does not currently support batch editing of multiple images at once.
Cloud Storage Not Included
Facetune does not offer built-in cloud backup for edits, so users must manage their files locally or through third-party services.
Comparison with Other Tools
Compared to apps like AirBrush, YouCam Perfect, and PicsArt, Facetune stands out for its balance of ease of use and professional results. While PicsArt offers more collage and design tools, Facetune is laser-focused on facial retouching and selfie enhancement.
Against Snapseed or Adobe Lightroom Mobile, which prioritize lighting and tone correction, Facetune focuses more on facial features, retouching, and cosmetic adjustments.
For video enhancement, Facetune is ahead of many competitors thanks to its real-time retouch features, which are especially useful for short-form video creators.
Customer Reviews and Testimonials
Facetune consistently receives strong user ratings on both the App Store and Google Play. Users appreciate the ease of use, the quality of results, and the regular updates with new filters and features.
Influencers, vloggers, and everyday users mention that Facetune helps them look more polished and camera-ready without professional tools. Some reviews note that the premium version is well worth the investment for content creators who post frequently.
Criticism is mainly directed at the cost of the subscription and the limitations of the free version, though many users agree the app delivers excellent value for its price.
Conclusion
Facetune is a powerful, AI-driven photo and video editing app that empowers users to enhance their personal visuals with ease. Whether you’re creating professional profile images, refining daily selfies, or polishing short-form video content, Facetune delivers top-tier tools in a user-friendly package.
Its advanced features, realistic output, and mobile-first design make it a go-to app for influencers, professionals, and casual users alike. While the best tools are locked behind a subscription, the results speak for themselves—Facetune continues to set the standard for mobile image enhancement.
For anyone looking to take their selfies, reels, or online presence to the next level, Facetune is an essential tool in the digital toolkit.
