Avian.io

Avian.io connects your marketing tools to Google Sheets and Looker Studio. Automate reporting and create real-time dashboards with Avian.io.

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Avian.io is a marketing reporting automation platform that connects popular ad platforms, analytics tools, and CRM systems to Google Sheets and Looker Studio. Designed for marketers, agencies, and performance teams, Avian.io helps eliminate manual data exports and reporting headaches by keeping dashboards automatically updated in real time.

With direct integrations to tools like Google Ads, Facebook Ads, LinkedIn Ads, HubSpot, and more, Avian.io turns spreadsheets into live data hubs for campaign metrics, performance analysis, and ROI tracking. It empowers teams to make faster, data-driven decisions without needing developers or BI tools.

If you manage multi-channel campaigns and spend hours building weekly reports, Avian.io saves you time, reduces errors, and centralizes all your performance data in one place.


Features

1. Google Sheets Integration
Pull data from marketing platforms directly into Google Sheets—fully automated, no copy-pasting required.

2. Looker Studio Connector
Create dynamic dashboards in Looker Studio with live data pulled from your ad accounts and CRM.

3. Multi-Platform Data Sync
Integrates with Google Ads, Facebook/Meta Ads, LinkedIn Ads, TikTok Ads, HubSpot, and more.

4. Scheduled Refreshes
Set data syncs to update daily, weekly, or hourly so your reports are always current.

5. Data Blending and Aggregation
Combine data from multiple platforms into one unified view or dashboard.

6. Easy Query Builder
Select metrics, dimensions, and filters through a simple UI—no coding or SQL required.

7. Templates for Reporting
Access prebuilt dashboard templates for PPC, SEO, social media, or lead generation.

8. Multiple Workspaces and Accounts
Manage multiple clients or brands within one Avian.io account using organized workspaces.

9. User Permissions and Team Access
Invite team members, set roles, and control access to different data sources or reports.

10. GDPR and SOC 2 Compliance
Enterprise-grade data security with a privacy-first infrastructure.


How It Works

Step 1: Connect Your Data Sources
Choose from 20+ marketing platforms and connect your ad, CRM, or analytics accounts securely to Avian.io.

Step 2: Select Output Destination
Decide whether you want to push your data into Google Sheets or Looker Studio (or both).

Step 3: Configure Reports
Use the intuitive query builder to select metrics like impressions, clicks, conversions, cost-per-click, or ROAS.

Step 4: Schedule Refreshes
Set automatic data updates—hourly, daily, or weekly—so your dashboards and spreadsheets stay up to date.

Step 5: Share and Analyze
Collaborate with clients, stakeholders, or teammates using shareable dashboards and reports that always reflect the latest data.

This process simplifies analytics for marketers—freeing them from spreadsheets and enabling proactive, data-driven decisions.


Use Cases

1. Marketing Agencies
Build client dashboards that update in real time without manual effort. Customize reports per client or campaign.

2. In-House Marketing Teams
Monitor paid ad performance, lead gen, and website traffic in one place. Save hours on weekly reporting.

3. PPC Specialists
Compare cross-channel ad performance (Google, Facebook, LinkedIn) in unified sheets or dashboards.

4. Growth Teams
Track funnel metrics across CRM and ad platforms for acquisition, conversion, and ROI in real time.

5. Freelancers and Consultants
Deliver white-labeled marketing reports that clients can access anytime—automated and up-to-date.

6. eCommerce Businesses
Track ROAS, product performance, and campaign profitability with granular insights pulled automatically.


Pricing

As of June 2025, Avian.io offers three main pricing tiers:

1. Free Plan

  • 1 data connector

  • Daily updates

  • Google Sheets integration

  • Basic reporting templates

  • Ideal for individuals or small tests

2. Pro Plan – $49/month

  • Up to 10 connectors

  • Hourly syncs

  • Google Sheets + Looker Studio

  • Template library access

  • Email support

3. Agency Plan – $149/month

  • 30+ connectors

  • Unlimited workspaces

  • Multi-user access

  • Priority support

  • Client-ready dashboards and advanced filters

Custom Enterprise Plans available upon request, featuring:

  • Dedicated support

  • SLA agreements

  • SSO, advanced permissions, and API access

More details at: https://avian.io/pricing


Strengths

  • Real-Time Data Syncing: Always have the latest campaign metrics without logging into multiple platforms.

  • Marketing-Centric Design: Built for marketers, not analysts—no coding or BI setup required.

  • Flexible Outputs: Supports both Google Sheets and Looker Studio, two of the most widely used tools in reporting.

  • Prebuilt Templates: Jumpstart reporting without building from scratch.

  • Time Savings: Reduces hours of manual reporting work every week.

  • Cross-Platform Aggregation: View all ad performance in one place, regardless of channel.


Drawbacks

  • Limited Integrations for Non-Marketing Tools: Focused on marketing platforms—may not serve broader business analytics needs.

  • Free Plan Has Constraints: Only one connector and limited update frequency.

  • No White-Labeling (as of now): Dashboards may not be brandable under your agency’s logo.


Comparison with Other Tools

Avian.io vs. Supermetrics
Supermetrics is more established and has broader integrations, but requires more technical setup. Avian.io is simpler and more beginner-friendly.

Avian.io vs. Funnel.io
Funnel.io offers advanced data warehousing but at a much higher price. Avian.io is ideal for small and mid-sized teams that don’t need enterprise features.

Avian.io vs. ReportGarden
ReportGarden includes client billing and SEO tools. Avian.io is more specialized for real-time reporting across Google Sheets and Looker Studio.

Avian.io vs. Databox
Databox focuses on dashboards within its own system. Avian.io pushes data to platforms you already use (Sheets or Looker).


Customer Reviews and Testimonials

Users appreciate Avian.io for its simplicity, reliability, and support for popular ad platforms:

  • “Avian.io helped us automate our weekly client reports across five channels. We’ve saved over 10 hours a week.” – PPC Manager, Digital Agency

  • “It’s refreshing to have a reporting tool that just works. No setup headaches or hidden costs.” – Marketing Consultant

  • “Now I check one Looker Studio dashboard every morning, and I know exactly how every campaign is performing.” – Growth Marketer, SaaS Startup

Most reviews highlight speed, ease of use, and solid data reliability as top reasons for using the platform.


Conclusion

Avian.io is a smart, streamlined solution for marketing teams and agencies that want automated reporting and real-time campaign visibility without technical complexity. By syncing your favorite ad and CRM platforms directly into Google Sheets and Looker Studio, Avian.io reduces reporting time, improves accuracy, and empowers smarter decisions.

If you’re tired of manual exports and outdated dashboards, Avian.io offers a clean, cost-effective alternative to traditional BI tools—tailored specifically for performance marketers.