Giraffe360 is a professional-grade real estate marketing solution that combines proprietary camera hardware with a subscription-based service to produce high-quality virtual tours, floor plans, and HDR photography. The platform is designed for real estate agents, brokers, property managers, and commercial property marketers who need fast, consistent, and visually stunning property visuals.
What sets Giraffe360 apart is its all-in-one approach: the camera captures 3D tours, high-resolution photography, and accurate floor plans in a single session, without the need for complex setups or multiple devices. Once captured, the content is processed in the cloud and delivered back to the user within 24–48 hours.
The result is a scalable, high-quality solution that eliminates the need for outsourcing or investing in multiple software tools and freelancers.
Features
1. Giraffe360 Camera
A proprietary, AI-powered camera that captures 3D virtual tours, floor plans, and professional HDR photos in a single shoot.
2. Virtual Tours
Immersive 3D property tours created from panoramic imagery. Easily shareable and embeddable on websites and listings.
3. Auto-Generated Floor Plans
Laser-accurate floor plans with measurements captured directly by the camera. Available in both 2D and 3D formats.
4. HDR Photography
Captures ultra-wide, high-dynamic-range images suitable for professional real estate listings.
5. Content Delivery in 24–48 Hours
All images, floor plans, and virtual tours are processed and returned to the user within 1–2 business days.
6. Cloud Storage and Portal Access
All content is hosted in the cloud. Users can access, download, or share directly from the Giraffe360 platform.
7. No Technical Skills Required
The camera is fully automated—just position and press a button. It requires no photography or editing experience.
8. Branding and Customization
Add company logos, colors, and contact details to virtual tours and floor plans for consistent brand identity.
9. Property Analytics
Basic analytics on virtual tour engagement and usage statistics are available on higher-tier plans.
10. Training and Support
Giraffe360 includes onboarding, tutorials, and customer support to ensure clients make the most of the platform.
How It Works
Capture the Property
Place the Giraffe360 camera in key areas of the property. With the push of a button, the camera automatically scans, photographs, and captures data for floor plans.Upload the Data
Once the shoot is complete, the device uploads all captured content to Giraffe360’s cloud via Wi-Fi.Processing and Editing
Giraffe360’s team handles the processing, including photo enhancement, floor plan generation, and stitching virtual tours.Content Delivery
Within 24–48 hours, the completed virtual tour, HDR photos, and floor plans are made available on the user’s dashboard.Share and Publish
Content can be downloaded, embedded in listings, shared via URL, or integrated into property websites.
Use Cases
1. Residential Real Estate Agents
Capture listing visuals quickly and deliver high-impact marketing materials to boost engagement and accelerate sales.
2. Lettings and Property Managers
Provide virtual tours and detailed floor plans to potential tenants, reducing in-person visits and speeding up the leasing process.
3. Commercial Property Brokers
Showcase retail, office, or industrial spaces remotely to clients using professional-quality visuals.
4. Estate Agency Branches
Enable multiple agents to use the same device across offices to scale property marketing without hiring photographers.
5. Developers and New Builds
Promote off-plan developments with accurate floor plans and interactive virtual tours for investor presentations or pre-sales.
Pricing
Giraffe360 follows a subscription-based pricing model that includes the hardware (camera), software access, and content processing. As of the latest available information on their website:
Standard Plan – £399/month (approx. $499/month)
Includes 1 Giraffe360 camera
Unlimited usage
Virtual tours
HDR photos
Floor plans
Cloud portal access
Support and training
12-month minimum subscription
Enterprise Plans – Custom Pricing
Tailored to multi-office real estate agencies or large-scale operations
Includes multiple devices
API access and white labeling
Volume-based discounts
Dedicated account manager
Pricing includes hardware leasing; no need to purchase the camera outright. Visit the pricing page for more:
https://www.giraffe360.com/pricing/
Strengths
1. All-in-One Capture Solution
One device handles 3D tours, HDR photography, and floor plans, simplifying property marketing workflows.
2. Professional Output Without Experts
No photography or editing skills needed—great for real estate agents and staff.
3. Fast Turnaround
Content is processed and delivered within 24–48 hours, enabling faster listing times.
4. Cloud Hosting and Easy Sharing
Everything is stored online, ready to embed or share instantly.
5. High Scalability
Ideal for agencies managing large volumes of listings or multiple offices.
Drawbacks
1. Monthly Cost May Be High for Solo Agents
The subscription model may be too expensive for individual agents or small agencies with low listing volumes.
2. Requires Internet for Uploads
The camera must connect to Wi-Fi to upload captured data for processing.
3. No Instant Edits or DIY Control
Users rely on Giraffe360’s team for processing, meaning no same-day manual edits.
4. Locked Into Subscription
Hardware is leased through the subscription; service requires ongoing payment for continued access.
Comparison with Other Tools
Giraffe360 vs. Matterport
Matterport requires a proprietary camera or compatible devices and is well known for high-end 3D tours. Giraffe360, by contrast, simplifies the capture process with a single-button camera and includes HDR photos and floor plans, making it more all-in-one.
Giraffe360 vs. EyeSpy360
EyeSpy360 is software-based and works with user-supplied 360 cameras. Giraffe360 provides its own hardware and handles editing, offering higher-quality output but at a higher cost.
Giraffe360 vs. CloudPano
CloudPano is ideal for creating quick virtual tours with affordable hardware. Giraffe360 is a premium solution with comprehensive outputs and automated processing, suitable for professional and enterprise use.
Customer Reviews and Testimonials
Giraffe360 is widely used by estate agencies and brokerages across the UK, Europe, and North America. The platform has received strong feedback from users:
Trustpilot Rating: 4.4/5
Google Reviews: 4.6/5 (varies by region)
Client Testimonials: Available on the Giraffe360 site
Common Praise Includes:
Exceptional image quality
Fast and reliable service
Saves time on property marketing
Easy for non-technical users
Excellent customer support
A testimonial from their website:
“Giraffe360 has become an essential part of our agency’s workflow—our listings look better, and we get them up faster than ever.”
Agencies particularly appreciate the reliability and professional results without the cost or delay of hiring external photographers.
Conclusion
Giraffe360 offers a complete real estate marketing solution that simplifies content creation while delivering premium visual assets. With one easy-to-use camera and a subscription model that includes everything from HDR photography to virtual tours and floor plans, Giraffe360 is ideal for property professionals looking to scale and modernize their marketing efforts.
Though the price point may be higher than DIY alternatives, the quality, automation, and convenience make it a worthy investment for agencies with high listing volumes or a commitment to premium presentation.
