Nori

Nori is a climate tech company and carbon removal marketplace that enables businesses and individuals to purchase verified carbon removal credits. Unlike traditional carbon offsets that often rely on emissions avoidance, Nori focuses solely on carbon removal—taking existing carbon dioxide out of the atmosphere and storing it securely.

By connecting regenerative farmers who practice carbon-sequestering agriculture with buyers seeking high-quality carbon removal credits, Nori offers a transparent and science-based approach to tackling climate change. Its marketplace ensures that credits represent measurable, verifiable, and additional carbon removal, helping accelerate the transition to net-zero.

Founded in the United States, Nori is a pioneer in the emerging carbon removal economy, promoting both environmental sustainability and agricultural resilience.

Features:

1. Carbon Removal Marketplace
   Purchase credits from farmers who store carbon in soil through regenerative practices.

2. Verified Nori Carbon Removal Tonnes (NRTs)
   Each NRT represents one tonne of CO₂ removed and stored for at least 10 years.

3. Regenerative Agriculture Focus
   Supports practices like no-till farming, cover cropping, and crop rotation that improve soil health and sequester carbon.

4. Farmer-Friendly Enrollment
   Enables U.S.-based farmers to enroll their fields and get paid for storing carbon.

5. Transparent Credit Tracking
   Buyers receive unique certificates and can track credit issuance on the Nori registry.

6. Science-Based Methodology
   Uses peer-reviewed carbon modeling and data validation through third-party platforms like COMET-Farm.

7. Simple Purchase Process
   Credits can be purchased directly via Nori’s website with options for one-time or recurring orders.

8. Public Project Listings
   View detailed information about each farm project, including location, practices, and carbon quantities.

9. Support for ESG & Net-Zero Goals
   Helps businesses and organizations meet climate targets with credible removal credits.

How It Works:

1. Farmers Enroll
   U.S. farmers submit field data, including land use history and soil practices, via Nori’s enrollment platform.

2. Carbon Quantification
   Nori uses modeling tools to estimate the amount of carbon sequestered through improved practices.

3. Verification & Issuance
   Once verified, Nori issues Nori Carbon Removal Tonnes (NRTs)—each equivalent to one tonne of removed CO₂.

4. Credits Available for Purchase
   Buyers (individuals or businesses) purchase NRTs via the Nori marketplace.

5. Revenue to Farmers
   Revenue from credit sales goes directly to participating farmers, incentivizing continued climate-positive farming.

Use Cases:

• Sustainable Brands & Corporates
  Offset emissions by purchasing carbon removal to support net-zero strategies.

• ESG Reporting & Compliance
  Meet climate disclosure requirements with transparent, high-integrity credits.

• Agriculture & Food Companies
  Support regenerative agriculture practices within supply chains.

• Carbon-Conscious Consumers
  Individuals can balance their personal carbon footprints through direct purchases.

• Climate-Focused Nonprofits
  Fund carbon removal as part of environmental or reforestation initiatives.

Pricing:

As of the latest information, Nori’s carbon removal credits (NRTs) are priced at $20 per tonne.

Key pricing details:

• One-time purchase: Buy any quantity of NRTs for specific projects.

• Subscription model: Offset monthly emissions automatically through a recurring plan.

• Custom corporate solutions: Larger buyers can contact Nori for tailored pricing and volume packages.

Visit https://nori.com/buy to explore options or start a purchase.

Strengths:

• Focus on Carbon Removal
  Emphasizes permanent, verifiable removal instead of traditional avoidance offsets.

• Farmer Empowerment
  Provides financial incentives to farmers practicing sustainable agriculture.

• Transparency and Traceability
  Publicly available project data and registry tracking build buyer confidence.

• Science-Driven Methodology
  Uses robust, peer-reviewed models to calculate sequestration accurately.

• User-Friendly Platform
  Simple, online purchasing for individuals and businesses.

• Supports Regenerative Agriculture
  Promotes biodiversity, soil health, and rural economic resilience.

Drawbacks:

• U.S.-Only Supply (for Now)
  Currently, only U.S.-based farmers can enroll in the program.

• 10-Year Sequestration Period
  Credits are based on storing carbon for a minimum of 10 years, which some buyers may see as short-term.

• Limited Removal Methods
  Focuses mainly on soil carbon; does not yet support forestry, direct air capture, or other removal types.

• Voluntary Market
  As part of the voluntary carbon market, Nori credits are not yet universally accepted for compliance regimes.

Comparison with Other Tools:

• Charm Industrial: Uses bio-oil injection for long-term storage; more expensive but longer sequestration.

• Climeworks: Direct air capture; very high cost per tonne, highly permanent.

• Carbonfuture / Puro.Earth: Carbon marketplaces with varied suppliers and removal methods; Nori is more farmer-focused.

• Gold Standard / Verra: Offer carbon offsets including avoidance and removal; Nori is removal-only and emphasizes transparency.

Customer Reviews and Testimonials:

While Nori does not publish a large volume of customer testimonials, the platform is widely recognized in the carbon removal space and has been featured in:

• TechCrunch

• Forbes

• Carbon Removal Newsroom

• The Washington Post

• MIT Technology Review

Feedback from users and partners highlights:

• “Nori makes it easy to buy real carbon removal and support farmers.”

• “We chose Nori because we wanted high-integrity offsets that go beyond just emissions avoidance.”

• “Their transparency and science focus gave us the confidence we needed for our climate goals.”

Conclusion:

Nori is a groundbreaking platform in the carbon markets, offering a transparent, science-based way to purchase carbon removal credits that fund regenerative agriculture. By focusing on measurable carbon sequestration and supporting U.S. farmers, Nori bridges the gap between climate-conscious buyers and on-the-ground impact.

Whether you’re a business working toward net-zero emissions or a consumer wanting to offset your footprint, Nori makes carbon removal accessible, credible, and impactful.